Webinar: A Life Cycle for Today's Products
Every organization is unique—so your planning process should be too. What are the critical activities and artifacts to go from idea to market?
Using the Under10 Playbook Canvas, we'll define a nimble planning process that determines which activities and artifacts are necessary in your business. It encompasses three critical phases for managing today's products: 1) business planning and justification, 2) technology planning of solutions that address market problems, and 3) launch planning to deliver the solution to your market.
Topics
- The Under10 "honeycomb" framework
- Identify key artifacts and activities
- Define your process using the Under10 Playbook canvas
Learn the pitfalls facing many product teams and create a planning method that's perfect for your organization.
Watch the recorded video
About Steve Johnson
Steve Johnson is a product management process coach, author, speaker, and advisor. His approach is based on the belief that minimal process and simple templates result in a nimble product marketing and management team. Before founding Under10, Steve was a Pragmatic Marketing instructor for over 15 years and personally trained thousands of product managers and hundreds of company senior executive teams. Learn more at www.under10playbook.com
In his spare time, Steve enjoys making music, and has an album available on iTunes. Check out Steve’s music at notExactlySteve.com